ドン・キホーテの「スニーカー心地のラクすぎビジネスシューズ」が登場。革靴の見た目ながらスニーカーの履き心地を持つこの商品は、コロナ禍でのビジネスカジュアル化を背景に開発されました。月足義広氏が中心となり、約1年半の開発を経て、軽量かつ高級感のあるデザインを実現。価格は4389円(税込)で、現在は423店舗で取り扱われ4倍以上の売上を記録しています。
Don Kihōte no “Sunīkā Gochi no Raku-sugi Bijinesu Shūzu” ga dōjō. Kawagutsu no mitame nagara sunīkā no hakigokochi o motsu kono shōhin wa, Koronaka de no bijinesu kajuaruka o haikei ni kaihatsu saremashita. Tsukiashi Yoshihiro-shi ga chūshin to nari, yaku 1-nen han no kaihatsu o hete, keiryō katsu kōkyūkan no aru dezain o jitsugen. Kakaku wa 4389-en (tax included) de, genzai wa 423 tenpo de toriatsukaware 4-bai ijō no uriage o kiroku shiteimasu.
Don Quijote has introduced “Sneaker Comfort Business Shoes,” which have the appearance of leather shoes but the comfort of sneakers. This product was developed in response to the increase in business casual attire during the COVID-19 pandemic. Led by Yoshihiro Tsukiashi, the product underwent about a year and a half of development, resulting in a lightweight design with a luxurious feel. Priced at 4,389 yen (including tax), it is currently available in 423 stores and has recorded over four times the usual sales.
ドン・キホーテ(Don Quijote): Don Quijote
スニーカー心地のラクすぎビジネスシューズ(Sunīkā gocchi no raku sugi bijinesu shūzu): Easy Business Shoes with Sneaker Comfort
革靴の見た目(Kawagutsu no mitame): Appearance of Leather Shoes
スニーカーの履き心地(Sunīkā no hakigocchi): Comfort of Sneakers
商品(Shōhin): Product
コロナ禍(Korona ka): COVID-19 Pandemic
ビジネスカジュアル化(Bijinesu kajuaru ka): Business Casualization
月足義広氏(Tsukiashi Yoshihiro-shi): Yoshihiro Tsukiashi
中心となり(Chūshin to nari): Took the lead
約1年半の開発(Yaku 1-nen han no kaihatsu): Approximately 1.5 years of development
軽量(Keiryō): Lightweight
高級感のあるデザイン(Gōkyūkan no aru dezain): Luxurious Design
価格(Kakaku): Price
4389円(4389-en): 4389 yen
税込(Zeikomi): Including tax
423店舗(423 tenpo): 423 stores
取り扱われ(Toriatsukaware): Handled
4倍以上の売上(4-bai ijō no uriage): Sales of over 4 times
https://news.yahoo.co.jp/articles/cd8f541e004b97ff408a078de16a20883e3222ae